Marketing Specialist

Egypt Full time Business Development In-office

We are looking to hire a Marketing Specialist to join us in our mission to educate the world. The successful candidate shall be responsible for creating and executing marketing strategies to promote our products and services. The ideal candidate should have a strong interest in marketing, outstanding communication skills, and an eye for detail.


  • Create, design, and implement creative marketing campaigns to promote our products and services and reach out to the target market through the appropriate channels (such as TV ads, e-mail, social media, etc.)

  • Identify innovative marketing opportunities through analyzing consumer behavior in coordination with the market research analyst

  • Collaborate with cross-functional departments to develop and implement different marketing campaign concepts

  • Collaborate with external partners, such as advertising agencies and media outlets, to maximize the impact of our marketing efforts

  • Measure and report on the effectiveness of marketing campaigns

  • Implement outbound and inbound marketing activities such as event planning, advertising optimization, and content development

  • Keep up with market and online trends relevant to our brand to ensure campaigns and promotions are trade relevant

  • Coordinate the development of promotional material from design to distribution via offline and online channels

  • Maintain understanding of effective marketing techniques/tools for successful campaigns and promotions

Qualifications & Work Experience 

  • Bachelor's degree in marketing, mass communication, or a relevant field

  • 1-2 years of proven experience in marketing

  • Excellent communication skills, both written and verbal

  • Strong analytical and problem-solving skills

  • Creativity and ability to develop innovative marketing campaigns

  • In-depth knowledge of traditional and digital marketing and market research methods

  • Expertise in digital marketing channels and utilizing tools, such as social media platforms, SMS, and e-mail marketing software, is essential

  • Proficiency in marketing automation tools is a plus

Behavioural Competencies 

  • Creativity

  • Analytical skills

  • Attention to detail

  • Continuous learning

  • Communication skills

  • Time management skills