Google Ads Specialist
We are looking to hire a Google Ads Specialist to join us in our mission to educate the world. In this role, you will be an integral member of the company who will work closely with the Marketing, Strategy, and Product teams. A core part of your responsibilities will be to build and manage Google advertising campaigns. You will be asked to systematically evaluate and report on results to the relevant teams, and continually optimize the campaigns to achieve a demonstrable impact on our sales.
Responsibilities
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Plan, implement and evaluate Google Ad campaigns for the full range of our products.
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Create efficient and effective use of Google Ads by adjusting targeting, testing new ads, and modifying bids.
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Develop methods for leveraging the organic traffic from our highly successful website in conjunction with paid advertising.
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Rapidly build our customer base for B2C products.
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Keeping up-to-date with the latest updates and features that Google releases for their advertising platform.
Qualifications & Work Experience
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A degree level of education, or equivalent.
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2+ years of relevant experience with Google Ads
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Experience successfully managing digital marketing campaigns
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Advanced understanding of web analytics tools and SEM tactics
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Experience with universal app campaigns
Behavioural Competencies
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Highly organised, adept multitasker with an acute eye for detail
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Analytically minded individual with the ability to interpret data and respond to data
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Confident and collaborative team player with good communication and writing skills
Compensation
This is a full-time (35 hours per week) position based in our Windsor office. The gross annual salary for this position is £35k-£40k. The holiday allowance is 28 days leave exclusive of bank holidays.